HubSpot Integration

Connect HubSpot to PepoSmart to automatically sync meeting data, create or update contacts, log meeting notes, and create follow-up tasks. This integration helps your sales and marketing teams stay organized by keeping HubSpot updated with all your scheduling activity.

Enterprise-Grade Security

PepoSmart uses OAuth 2.0 for secure authentication. We never store your HubSpot password. All API tokens are encrypted at rest using AES-256 encryption.

Prerequisites

  • A PepoSmart account (Team or Enterprise plan recommended)
  • A HubSpot account (Free, Starter, Professional, or Enterprise)
  • Permission to authorize Connected Apps in your HubSpot portal
  • Super Admin or appropriate user permissions

Connecting HubSpot

Step 1: Navigate to Integrations

  1. Log in to your PepoSmart account at app.peposmart.com
  2. Click Integrations in the left sidebar
  3. Find the HubSpot card in the CRM section

Step 2: Authorize PepoSmart

  1. Click the Connect button on the HubSpot card
  2. You will be redirected to HubSpot's authorization page
  3. Select the HubSpot portal you want to connect
  4. Review the permissions requested (detailed below)
  5. Click Connect app to grant access

Step 3: Verify Connection

  1. You will be redirected back to PepoSmart
  2. The HubSpot card should now show Connected
  3. Your HubSpot portal name will be displayed

Success!

Once connected, PepoSmart will automatically sync your meeting data to HubSpot.

Data We Access

PepoSmart requests only the minimum permissions necessary to provide CRM integration. Here is a complete list of what we access and why:

Data TypeAccess LevelPurpose
ContactsRead & WriteLook up existing contacts by email, create new contacts for meeting attendees
CompaniesRead & WriteAssociate contacts with companies when company data is available
Engagements (Notes)CreateLog meeting summaries and notes on contact timelines
TasksCreateCreate follow-up tasks from AI-extracted action items after meetings
AppointmentsRead & WriteLog scheduled meetings as appointments in HubSpot
Deals & PipelinesRead & WriteRead deal stages and pipelines to display deal status; update deal stages with AI-powered suggestions (with your approval)

OAuth Scopes Used

  • crm.objects.contacts.read - Search and read contact records
  • crm.objects.contacts.write - Create and update contact records
  • crm.objects.companies.read - Read company records
  • crm.objects.companies.write - Create and update company records
  • crm.objects.appointments.read - Read appointment records
  • crm.objects.appointments.write - Create and update appointments
  • crm.objects.deals.read - Read deal records and pipeline stages
  • crm.objects.deals.write - Update deal stages with AI suggestions (user-approved only)
  • oauth - Basic OAuth authentication

What We Do NOT Access

  • Marketing emails or campaigns
  • Forms or landing pages
  • Reports or analytics
  • Workflows or automation
  • Your HubSpot settings or configuration
  • Other users' data in your portal
  • Files or documents

How Booking Data Syncs

Automatic Sync

Data syncs automatically when meetings are booked and when AI meeting notes are processed. No manual action required.

When a Meeting is Booked

  1. Contact Lookup: PepoSmart searches for an existing contact matching the attendee's email address
  2. Contact Creation (if needed): If no match is found, a new contact is created with:
    • First Name and Last Name
    • Email Address
    • Phone Number (if provided during booking)
    • Company (if provided)
  3. Duplicate Handling: If the contact already exists, we skip creation and use the existing record

After Meeting Notes are Processed (AI Features)

If you have AI Meeting Notes enabled and the meeting was recorded, additional data syncs after processing:

  1. Meeting Note: A note engagement is created on the contact's timeline with:
    • Meeting subject and date
    • AI-generated meeting summary
    • Key discussion points
  2. Follow-up Tasks: Action items extracted by AI are created as HubSpot tasks:
    • Subject: Action item description
    • Priority: Based on AI analysis (High, Medium, Low)
    • Status: Not Started
    • Due Date: 7 days from meeting (default)
    • Associated with: The contact record

Example Task Types Created

  • Send Pricing: When you promised to send pricing information
  • Send Proposal: When you committed to sending a proposal
  • Send Demo Access: When you offered a demo or trial
  • Answer Question: When there was an unanswered question
  • Schedule Follow-up: When another meeting was discussed
  • Send Resources: When you promised to share materials

Deal Stage Sync (AI-Powered)

After meeting analysis, PepoSmart uses AI to suggest deal stage updates based on conversation content, sentiment, and buyer intent signals detected in the meeting transcript.

  1. Deal Lookup: PepoSmart reads the current deal stage and pipeline associated with the contact
  2. AI Analysis: Meeting transcripts are processed by AI (OpenAI) to detect buyer intent, sentiment, and next steps
  3. Stage Suggestion: An AI-generated deal stage suggestion is presented in PepoSmart
  4. User Approval Required: Deal stage updates are never applied automatically. You must review and explicitly approve any stage change before it is written to HubSpot

User Approval Required

AI deal stage suggestions are recommendations only. No changes are written to your HubSpot deals without your explicit confirmation. You maintain full control over your pipeline.

Data Handling & Security

Data Protection

Your HubSpot credentials and tokens are encrypted using AES-256 encryption and stored securely. We follow industry best practices for data protection.

What We Store

  • Access Token: Encrypted OAuth token for API calls (auto-refreshed)
  • Refresh Token: Encrypted token to maintain persistent connection
  • Portal ID: Your HubSpot portal identifier
  • Token Expiration: To know when to refresh the access token
  • Sync References: IDs of created contacts, notes, and tasks for tracking

Data Retention

  • OAuth tokens are stored only while the integration is connected
  • Sync reference IDs are kept in booking records for audit purposes
  • No HubSpot record content is cached or stored in PepoSmart
  • All data can be deleted upon request per our Privacy Policy

When You Disconnect

Upon disconnecting the HubSpot integration:

  • Access and refresh tokens are immediately deleted from our systems
  • No further API calls are made to your HubSpot portal
  • Records already created in HubSpot remain unchanged
  • Sync reference IDs may be retained in booking history for your records

Using the Integration

Verifying Synced Data

  1. Book a test meeting through your PepoSmart booking page
  2. Log in to HubSpot
  3. Search for the attendee's email in Contacts
  4. View the contact's Activity Timeline to see logged notes
  5. If using AI Meeting Notes, check for created tasks after the meeting

Sync Timing

  • Contact Sync: Within seconds of booking confirmation
  • Meeting Notes Sync: After AI processing completes (typically 5-15 minutes post-meeting)
  • Task Creation: Immediately after meeting analysis is complete

Disconnecting HubSpot

From PepoSmart

  1. Go to Integrations
  2. Find the HubSpot card
  3. Click Disconnect
  4. Confirm the disconnection

Before Disconnecting

Records already synced to HubSpot will remain. New bookings will not create HubSpot records until you reconnect.

Revoking Access from HubSpot

To completely remove PepoSmart's access from your HubSpot portal:

  1. Log in to HubSpot
  2. Click Settings (gear icon)
  3. Navigate to IntegrationsConnected Apps
  4. Find "PepoSmart" in the list
  5. Click ActionsUninstall

Troubleshooting

Connection Failed

  • Verify you have Super Admin or appropriate permissions in HubSpot
  • Check that Connected Apps are enabled in your HubSpot settings
  • Ensure you're selecting the correct HubSpot portal during authorization
  • Try using an incognito/private browser window

Contact Not Created

  • Check if a contact with that email already exists (we skip duplicates)
  • Verify your user has permission to create contacts
  • Check for required properties that might be blocking creation
  • Review HubSpot's activity log for any errors

Notes Not Appearing

  • Confirm the integration shows as "Connected" in PepoSmart
  • Check if the contact record exists (notes need a related contact)
  • Verify AI Meeting Notes is enabled for the booking
  • Wait for meeting notes processing to complete

Tasks Not Created

  • Ensure AI Meeting Notes is enabled for the booking
  • Wait for meeting notes processing to complete (check meeting details in PepoSmart)
  • Verify your user has permission to create tasks in HubSpot

Support & Contact

Need help with your HubSpot integration? We're here to assist:

Email Support

For technical issues and questions

[email protected]

Enterprise Support

For org-wide deployments and custom needs

[email protected]

Response Times

  • Free & Personal Plans: Within 48 business hours
  • Team Plan: Within 24 business hours
  • Enterprise Plan: Within 4 business hours (priority support)

For HubSpot Administrators

If you're a HubSpot administrator reviewing this integration for your organization, please contact us at [email protected] for:

  • Security questionnaires and compliance documentation
  • SOC 2 report requests
  • Data Processing Agreements (DPA)
  • Custom security reviews

Additional Resources


Last updated: February 2026. This documentation is provided for HubSpot administrators and users evaluating the PepoSmart integration.